Instant Commerce OverviewMonday, June 27, 2016 12:18 AM
Instant Commerce for the Consumer
The graphic below illustrates the relationship between the various roles and how they enable Instant Commerce.
- The Merchant Partner provides the advertising and promotional toolset to the merchant by integrating Bidco capabilities in their Merchant Portal.
- The Merchant utilizes the tools to produce QR-tagged advertising, instant-purchase-ready social URLs, coupons and loyalty programs, all tied together in a trackable campaign.
- The Consumer Partner integrates Bidco with their mobile application and distributes it via the Apple and Android app stores.
- The Consumer utilizes their mobile device to consume social media, news, and advertisements, and are able to make purchases as simply as clicking a link or taking a picture.